ek44's Privacy Policy

This privacy policy ("Policy") applies to the ek44 platform and all services under it. This policy takes effect when you register on ek44, visit our website, or use any of our services.

ek44 believes that your privacy is a fundamental right. We handle your personal information with the highest level of responsibility and integrity. The main purpose of this policy is to clearly inform you what types of information we collect, why we collect it, and how we use it.

By using this website, you are considered to have accepted the terms described in this privacy policy. If you do not agree with any term of this policy, you are requested to refrain from using our services.

2.1 Personal Identity Information

The following information may be collected during registration and account verification:

• Full name (in Bengali or English)
• Date of birth (for age verification)
• National ID number or passport number (during the KYC process)
• Email address
• Home address

2.2 Financial Information

The following financial information may be required to process transactions:

• bKash, Nagad, Rocket, or Upay account number
• Deposit and withdrawal history
• Transaction amount and date
• Bank account details (where applicable)

2.3 User Activity Information

• Gaming history and betting details
• Login time and session details
• Preferred games and categories
• Bonus and promotion usage information

2.4 Technical Information

• IP address
• Browser type and version
• Operating system
• Device type (mobile, tablet, desktop)
• Referral source and path of arrival to the site

ek44 collects information in the following ways:

• Directly provided: Information you give when filling in a registration form, updating your profile, or contacting our support team.
• Automatic collection: Technical information is collected automatically through cookies, web beacons, and log files.
• Transaction monitoring: Information received from payment processors during deposits and withdrawals.
• KYC verification process: Information gathered from documents submitted for identity verification and age confirmation.
• Third parties: Information received from authorized service providers for fraud prevention and identity verification.

Collected information is used only for the following legitimate purposes:

4.1 Account Management

Information is used to create, manage, and secure your account. This includes login verification, password recovery, and monitoring account activity.

4.2 Financial Transaction Processing

Information is used to securely process your deposits and withdrawals, issue bonuses, and maintain financial records.

4.3 Service Quality Improvement

By analyzing your usage patterns, we improve the platform's performance, add new games and features, and make your experience more convenient.

4.4 Security and Fraud Prevention

Information is analyzed to detect suspicious activity, prevent misuse through multiple accounts, and ensure the overall security of the platform.

4.5 Responsible Gaming Support

Information is used to monitor your gaming behavior, identify unusual spending patterns, and offer assistance when needed.

4.6 Customer Service

Information is used to resolve your complaints, questions, and requests, and to provide 24/7 live chat support.

ek44 applies industry-standard technical and administrative measures to protect your information. Our security framework operates on the following levels:

• SSL/TLS Encryption: All communication between you and our servers is secured by SSL encryption.
• Data Encryption: Stored sensitive information is kept secure using advanced encryption methods.
• Access Control: Only authorized personnel can access specific information. Their access is strictly controlled.
• Regular Security Audits: Our systems undergo regular security audits so that vulnerabilities can be identified and resolved quickly.
• Firewall Protection: Advanced firewalls and intrusion detection systems remain active at all times.

While we strive to ensure the highest level of security, it is not possible to guarantee complete security when transmitting data over the internet. You also have a responsibility to keep your password confidential and to end your session after logging in from an unfamiliar device.

ek44 never sells, rents, or transfers your personal information to third parties for advertising purposes. However, sharing information may be necessary in the following limited situations:

6.1 Payment Service Providers

Financial information required to process transactions through bKash, Nagad, Rocket, and Upay is sent to the relevant payment platforms. These service providers are governed by their own privacy policies.

6.2 Game Software Providers

Minimum necessary information may be shared with game developers including Pragmatic Play, Evolution Gaming, JILI, PG Soft, and Spribe to deliver gaming services.

6.3 Legal Obligations

Information may be disclosed as required to comply with court orders, lawful requests from law enforcement agencies, or instructions from regulatory authorities.

6.4 Fraud Prevention

Information may be shared with authorized agencies to prevent money laundering, fraud, or other illegal activities.

The ek44 website uses cookies and similar technologies to improve your browsing experience. Cookies are small text files stored in your browser that allow the site to recognize you on return visits.

7.1 Types of Cookies

• Essential Cookies: Required to keep login sessions active, verify security, and ensure core functionality.
• Functionality Cookies: Used to remember your preferences, language, and other settings.
• Analytical Cookies: Used to collect site usage statistics and improve service quality.

7.2 Cookie Control

You can disable cookies by changing your browser settings. However, disabling certain essential cookies may cause some features of the site to not work properly.

ek44 respects the following rights you have regarding your data:

• Right to Know: You can request at any time to find out what information we hold about you.
• Right to Correction: You can request a correction if there is any error in your information.
• Right to Deletion: In certain circumstances you may request deletion of your personal information. However, some information must be retained for a specified period due to legal obligations.
• Right to Object to Processing: You may object to the processing of your information for specific purposes.
• Right to Data Portability: You may request to receive your information in a structured, commonly used format.
• Right to Close Account: You can request to close your account at any time.

To exercise these rights, email us at [email protected] or contact us through 24/7 live chat.

We verify date of birth at registration and check identity documents when needed. If a user is found to be under 21, their account will be suspended immediately and the relevant information will be deleted.

If you are aware that a minor has registered on ek44, please notify us at [email protected].

Your information is retained for as long as it is needed to fulfill the purpose for which it was collected. As a general rule:

• Active Accounts: All information is retained while the account remains active.
• Closed Accounts: Financial and transaction-related information is retained for the period required to meet legal obligations even after account closure.
• KYC Documents: Retained for the period specified in accordance with regulatory authority guidelines.
• Communication Records: Important communications are kept for a set period for customer service purposes.

ek44 reserves the right to change, amend, or update this privacy policy at any time. When changes are made:

• The updated policy will be published on this page.
• For significant changes, a notification may be sent to the registered email address.
• The effective date will be clearly stated at the top.
• Continuing to use the site after changes means you accept the updated policy.

You are advised to visit this page regularly to stay updated on the latest policy.

If you have any questions, concerns, or requests regarding this privacy policy, please contact us:

• Email: [email protected]
• Live Chat: 24/7 live chat support in Bengali is available from any page on the site.

Our privacy team will review your request and respond as quickly as possible.